Freeride World Tour, with the support of Audi, proudly present a new short film on the connection between sport and identity, with a focus on the lifelong process of developing a passion for freeride.
The 90-second piece follows one skier’s growth from novice youth to dedicated adult. The sum of his experiences in the outdoors are responsible not just for his love of skiing and the mountains, but for the core of his identity.
When skiers and boarders leave their mark on the mountains after a fresh fall of powder, so too do the mountains leave an indelible mark on them. From the holidays-only novice, to the champions of the Freeride World Tour, the sum of our experiences make us who we are. Watch the clip, then get out there and seek more of those experiences today!